Banner Advertising Program
Who

The Maryland State Department of Assessments and Taxation (SDAT) offers real-time services online that include a searchable database for real and personal property assessments, tax maps, sales data, corporate charter information, Uniform Commercial Code (UCC) filing information, Good Standing Certificates, and a variety of forms and other information. Almost all business loans, settlements and other commercial transactions require a certificate from the SDAT verifying that a company is in good standing as a business entity. The services and information available are of great value to homeowners, lenders, appraisers, real estate agents, attorneys, and businesses.

The SDAT has formed a partnership with RESI of Towson University in marketing the banner ads. Student interns from the Marketing Department are running this program for academic credit. These students have been specially selected because of their outstanding academic achievements. Some of the revenue generated from these ads will be used to fund this unique academic curriculum. These undergraduates will assist you in promoting your banner ad and in answering all your questions about advertising on the SDAT site.

In addition, expert graphic artists are available to assist you in banner design and layout at a low cost.

We are offering a variety of affordable plans targeting your specific market based on your organizational needs. If your business or organization is related to the services of the SDAT, then you may benefit by advertising to our customers. This can include:

Builders / Contractors
Real Estate Agents / Appraisers
Financial Advisors
Accountants / Tax Services
Mortgage / Title Companies
Law Firms
Banking Industry

Other home-related services:
Moving Companies
Cleaning Companies
Rental Companies
Plumbing
Home Repair
You

Banner advertisements must either be of a commercial nature or provide governmental public service information.
* SDAT reserves the right to reject or exclude advertisements from their web site.

Check out some of our banner examples!

Why

5 million visitors per month, more than 300,000 hits per typical weekday, first state agency to advertise online, one of the most active public sector internet sites in Maryland, voted Best Web Site by Baltimore Magazine in 1999, Maryland's largest source of real estate data, a powerfully effective marketing solution, branding value, targeting your market where customers are actively interested in related products and services, traffic building, affordable cost, broadening your exposure, high visibility, online ad spending has grown from $267 milliion in 1996 to $5.55 billion for the first nine months of 2001 (Source: Interactive Advertising Bureau), the brand enhancement value of ad exposure is significantly greater than the value of clickthrough ... just imagine the possibilities!


How

To get your introductory package please fill out our form.

RESI at Towson University
Advertising Department
8000 York Road
Towson, Maryland 21252
Tel 410-704-7374


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